UK Publishing House Ltd is a fully registered publisher based in London. Registered with Companies House under No. 15941429. We are not affiliated with any similarly-named firms — e.g. ukbookpublishing.co.uk. Official email only: info@ukpublishinghouse.co.uk — we never request payments via unofficial channels. Our brands: Ireland Publishing House & EU Publishing House.
Book Marketing

Book Marketing Services in the UK

Publishing your book is one thing. Making sure people actually find it is another. Most authors put everything into writing and publishing, then discover that without a proper marketing strategy, even a well-written, professionally produced book can sit unnoticed. That’s not a reflection of the book, it’s what happens when distribution isn’t backed by visibility.

At UK Publishing House, our book marketing services are built to change that. We work with authors across fiction, non-fiction, memoirs, self-help, business, children’s books, and academic titles, putting together marketing strategies that are specific to your book, your genre, and the readers you’re trying to reach. Launch planning, author branding, Amazon marketing, social media, PR, eBook promotion, email marketing, paid advertising, we handle the full picture, or the parts of it your book needs most.

A book launch in progress
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Why Book Marketing Needs to Be as Deliberate as the Writing

There’s a version of book marketing that’s just posting on Instagram a few times around your launch date and hoping for the best. It occasionally works. Mostly it doesn’t. What actually moves books is a coordinated strategy that starts before publication, covers multiple channels, and stays consistent well after launch day.

Most authors aren’t marketers, and they shouldn’t have to be. Understanding Amazon’s algorithm, knowing how to run a paid advertising campaign that doesn’t burn through the budget without results, and building an author brand that actually resonates with readers, are skills that take years to develop. Our book marketing agency exists so you don’t have to learn them from scratch while also trying to write your next book.

We build every marketing plan around the book in front of us. A literary fiction debut needs a different approach to a business book written for UK entrepreneurs. A children’s title markets differently to a self-help guide. Genre, audience, platform, and timing all affect what the right strategy looks like, and we take all of it into account before recommending anything.

  • Full-service book marketing across all genres and formats
  • Strategies built around your specific book and audience, not generic templates
  • Amazon marketing, social media, PR, paid advertising, email, and more
Start a Cover Brief
Cover design routes
Featured Catalogue

Books We've Helped Bring to Life

A selection from the 2,500+ titles we've published since 2015 — across fiction, memoir, business, children's, poetry and more. Tap any cover to view it on Amazon.

Roll of Reality: A Dungeon and Dreamers Tale — Jason Bradwell Fiction

Roll of Reality: A Dungeon and Dreamers Tale

by Jason Bradwell
Say Yes: The Hidden Laws of Business Performance — Sheena L.C. Walker Non Fiction

Say Yes: The Hidden Laws of Business Performance

by Sheena L.C. Walker
The Old Ways of Witches and Black Magic — Vera Brown Fiction

The Old Ways of Witches and Black Magic

by Vera Brown
Flames Into Dust — Edition Two — Cerys Pugh Memoir

Flames Into Dust — Edition Two

by Cerys Pugh
Ragnarok: The Twilight of the Gods — Michael Wattam Fiction

Ragnarok: The Twilight of the Gods

by Michael Wattam
Ladder to Murder: A Philippa Abbott Mystery — Patrick Gillan Fiction

Ladder to Murder: A Philippa Abbott Mystery

by Patrick Gillan
A Boy's Story: Abused, Survived, Thrived — Patrick Gillan Biography

A Boy's Story: Abused, Survived, Thrived

by Patrick Gillan
Chaos of Life: Whispers From a Soul Trying to Stay — Joy Jewett Memoir

Chaos of Life: Whispers From a Soul Trying to Stay

by Joy Jewett
Marketing Services

What’s Included in Our
Marketing Service

Every channel does a different job. Here are the disciplines we run for authors — from Amazon and social to PR, email, and paid advertising.

01

Amazon Book Marketing

Amazon is where most book sales happen, and most authors underutilise it. Getting your listing right, the title, subtitle, description, categories, and keywords, makes a significant difference to how discoverable your book is organically. We optimise your Amazon listing properly and, where relevant, run targeted Amazon advertising campaigns to put your book in front of readers who are already looking for something like it.

02

Social Media Marketing

Social media works for books when it’s done with a clear sense of who the audience is and what kind of content they actually engage with. We manage social media marketing for authors across the platforms that make sense for their genre and readership, building consistent content that grows visibility over time rather than spiking once and disappearing.

03

Book PR and Publicity

Getting your book covered, by bloggers, reviewers, journalists, podcasts, and media outlets relevant to your genre, builds credibility that paid advertising can’t replicate. Our book publicity services identify the right opportunities for your title and handle the outreach, so your book gets in front of people who can put it in front of their audiences.

04

eBook Promotion

eBook promotion works differently to print. Pricing strategies, promotional platforms, and timing all play a role in how well an eBook performs. We run eBook promotion campaigns across relevant platforms, using discount windows, featured listings, and targeted outreach to drive downloads and reviews that improve long-term visibility.

05

Email Marketing

An email list is one of the most direct ways to reach readers who already want to hear from you. We help authors build and manage email marketing that actually gets opened, from setting up the right infrastructure to writing newsletters and campaign sequences that keep your readership engaged between books.

06

Paid Advertising

When organic reach isn’t enough, paid advertising fills the gap. We run paid campaigns across Amazon Ads and Facebook, targeting readers by genre, interest, and reading behaviour. Every campaign is set up with a clear objective and monitored properly, so budget goes where it’s actually producing results.

Top Categories

Genres We Publish
Our Books In

From debut fiction to academic monographs, our editors know the conventions, audience expectations and publishing logic of every category below.

Fiction

  • Literary Fiction & Contemporary Novels
  • Romance & Romantic Suspense
  • Mystery, Thriller & Crime Fiction
  • Science Fiction & Fantasy
  • Historical Fiction
  • Horror & Supernatural
  • Young Adult (YA) & New Adult
  • Children’s Books & Middle Grade

Non-Fiction

  • Business & Entrepreneurship
  • Self-Help & Personal Development
  • Memoirs & Autobiographies
  • Health, Wellness & Fitness
  • Cookbooks & Food Writing
  • Travel & Adventure
  • Religion & Spirituality
  • True Crime

Specialized Categories

  • Academic & Educational Textbooks
  • Poetry Collections
  • Biography & History
  • Science & Technology
  • Parenting & Family
  • Art & Photography Books
  • How-To Guides & Instructional Manuals
  • Professional & Career Development
Client Reviews

See Why Authors Love
UK Publishing House

Recent public reviews from Trustpilot, Reviews.io, Google and Bark every one verified by the platform and linked back so you can read it on the source.

Trustpilot

Manuel Kirk

May 16, 2026
5.0

One thing I immediately noticed was how carefully everything was presented once the book was completed. The formatting looked clean, the structure flowed naturally and the final version genuinely felt publication-ready. Working with UK Publishing House felt easy overall, and the finished book came out looking exactly how I hoped it would.

View on Trustpilot
Trustpilot

Angie Hicks

May 13, 2026
5.0

Needed quick editing help for a business-related manuscript and didn’t get any endless back and forth emails. Communication was straightforward, edits were clean and they even corrected small citation mistakes near the end. The whole process felt calm and professional.

View on Trustpilot
Trustpilot

Priya Chakraborty

May 10, 2026
5.0

Really good experience overall. Sam Naran handled my children's picture book and was so patient with me, especially since I kept changing the illustrations brief. The final product looked beautiful, honestly better than I expected. Everything moved smoothly and the communication throughout was great.

View on Trustpilot
Trustpilot

Eileen Garbett

May 5, 2026
5.0

Having people excited about my first published book as I am. The company is always contacting me ahead of time for a best time we can talk about my book. I also appreciate getting to see my project manager and my marketing strategist, who have been very helpful during this time as a new author.

View on Trustpilot
Trustpilot

Margaret Holloway

May 5, 2026
5.0

I honestly didn’t know where to start when I finished my manuscript. A friend recommended UK Publishing House and I’m so glad she did. Tayler Griffen was assigned to me and from the first call he just got what I was trying to do with the book. He actually listened and helped bring my vision to life.

View on Trustpilot
Trustpilot

Terry Patterson

April 30, 2026
5.0

Arthur James and the publishing team have kept me in the loop throughout the publishing process. They have been very patient and sympathetic because of my hearing disability. I certainly look forward to working again with UK Publishing House Ltd.

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Trustpilot

Simon Howells

April 30, 2026
5.0

The contracts you sign are fully honoured. UK Publishing House maintains email and video link contact throughout the process, making sure they tailor their efforts to your requirements. Their special talent is for marketing your writing.

View on Trustpilot
Trustpilot

Sharon

April 29, 2026
5.0

I contacted UK Publishing House to get my book published, and they were extremely helpful in getting me onboard. Arthur James supported me throughout the entire process, including the marketing aspect as well. I found the team very friendly and professional.

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Trustpilot

Parker R

April 25, 2026
5.0

Exceptional formatting service from UK Publishing House! They transformed my manuscript into a beautifully formatted book that exceeded my expectations.

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Trustpilot

Holland Root

April 22, 2026
5.0

We commissioned UK Publishing House for ghostwriting our novel, and their work exceeded expectations. They understood my vision, crafted compelling characters and maintained a consistent tone throughout. Communication was smooth and the final manuscript was outstanding.

View on Trustpilot
Trustpilot

Clare Nicholas

April 18, 2026
5.0

I would wholeheartedly recommend UK Publishing because they made the entire journey of creating my book not only possible, but genuinely enjoyable. Their team was supportive, organised and incredibly patient throughout every step.

View on Trustpilot
Trustpilot

David Williams

April 14, 2026
5.0

I have just had my first children's book published with UK Publishing House and I am delighted. Arthur James guided me through the process with professionalism and care. This is a friendly and polite organization that I am continuing to work with on my second book.

View on Trustpilot
Reviews.io

Diane Johnston

Posted 2 days ago
5.0

UK Publishing House offers exceptional publishing solutions with professional editing, creative formatting, and reliable customer support. Their experienced team guides authors through every step, ensuring a smooth, efficient, and highly satisfying publishing experience from manuscript to final publication.

View on Reviews.io
Reviews.io

Nneka Okafor

Posted 4 days ago
5.0

Tyler Griffen championed my debut novel when I was convinced nobody would want it. He stayed committed throughout a long editorial process and was patient and reassuring whenever I had doubts. The book came out last spring and the response has been more than I dared hope for.

View on Reviews.io
Reviews.io

Tom Hadley

Posted 5 days ago
5.0

Brilliant experience with UK Publishing House. The editorial team did really solid work throughout and the cover design came back looking exactly right first time. Everything kept moving and I was always in the loop. The finished book is something I’m genuinely proud of.

View on Reviews.io
Reviews.io

Fatima Al-Rashid

Posted 1 week ago
5.0

Maaz Rayyan is brilliant. I came with what I thought was a finished manuscript and he honestly guided me through another editing pass. We spent two months tightening everything up and the difference was enormous. Readers now say the book feels effortless to read.

View on Reviews.io
Reviews.io

Marion Z Duffy

Posted 2 weeks ago
5.0

I've been working with UK Publishing House for our book marketing campaign, and the results have been outstanding. Their team is highly professional, creative, and attentive to our needs. They helped us reach a wider audience and significantly increased our sales.

View on Reviews.io
Reviews.io

Lyon Clifford

Posted 2 weeks ago
5.0

UK Publishing House Ltd. did an incredible job marketing my book. Their strategies helped me reach a much wider audience than I expected. They were professional, transparent, and supportive throughout the process.

View on Reviews.io
Reviews.io

Joseph Farmer

Posted 3 weeks ago
5.0

I had an incredible experience working with UK Publishing House for my book. Their publishing process was smooth and professional, guiding me through each step. The editing team polished my manuscript perfectly and the proofreading ensured there were no errors.

View on Reviews.io
Reviews.io

Angela Kay

Posted 3 weeks ago
5.0

Working with UK Publishing House felt structured. Their ghostwriting team followed the brief closely, and the editing phase improved clarity and flow. They were open to revisions and didn’t rush through changes.

View on Reviews.io
Reviews.io

Patricial Robbins

Posted 1 month ago
5.0

Overall it was a steady experience. Editing was accurate, formatting looked polished, and everything moved along without issues. It felt like working with people who knew what they were doing.

View on Reviews.io
Reviews.io

Nicolas

Posted 1 month ago
5.0

I approached UK Publishing House for a full ghostwriting and audiobook package. They improved the dialogue flow and corrected pronunciation issues in the audio recording, making everything sound much more natural.

View on Reviews.io
Reviews.io

Jacob Garrett

Posted 1 month ago
5.0

UK Publishing House helped me develop a strong personal brand as an author. They assisted with website design, social media strategies, and overall messaging. Their approach helped me connect with readers on a deeper level.

View on Reviews.io
Reviews.io

Mia Blake

Posted 1 month ago
5.0

Great experience with UK Publishing House. Their team was professional, responsive, and supportive throughout the publishing process. From editing to final release, everything was handled smoothly with excellent quality.

View on Reviews.io
Reviews.io

Alexander Parker

Posted 1 month ago
5.0

The marketing services provided by UK Publishing House significantly improved my book’s visibility. Their strategy was well-planned and executed consistently. I observed measurable growth in engagement and audience reach over time.

View on Reviews.io
Reviews.io

Kathleen Reed

Posted 1 month ago
5.0

I’m really impressed with the book cover designed by UK Publishing House. They delivered a professional, high-quality visual that perfectly captured my brief and appealed to my target audience.

View on Reviews.io
Reviews.io

Michelle Brown

Posted 1 month ago
5.0

Collaborating with UK Publishing House for ghostwriting was fantastic. They grasped my concepts perfectly, turning them into a polished manuscript with a natural narrative voice. Communication remained steady and professional throughout.

View on Reviews.io
Reviews.io

Katherine White

Posted 1 month ago
5.0

Working with UK Publishing House on my book cover was a great experience. They delivered a polished and professional design that perfectly captured my brief. The process was collaborative and the final result exceeded expectations.

View on Reviews.io
Reviews.io

Owen Clark

Posted 2 months ago
5.0

I had an outstanding experience partnering with UK Publishing House. Their end-to-end support spanning ghostwriting, publication, and marketing was of the highest caliber. The team's reliability and expertise made the entire journey seamless.

View on Reviews.io
Reviews.io

Ashley Martin

Posted 2 months ago
5.0

I trusted UK Publishing House with ghostwriting my memoir, and they did an incredible job. They captured my personal story perfectly while adding professional polish. Their team kept me updated and produced a professionally crafted book.

View on Reviews.io
Reviews.io

Amber Harris

Posted 2 months ago
5.0

Working with UK Publishing House was a great experience. They took the time to understand my ideas and shaped them into a well-crafted manuscript while keeping my voice intact. Communication remained clear and consistent throughout the process.

View on Reviews.io
Bark

John Edmunds

May 15, 2026
5.0

One thing I really liked was how responsive everyone was. Whenever I sent edits or questions, I usually got an answer the same day. The marketing suggestions they shared were practical instead of generic.

View on Bark
Bark

Harriet Bown

May 13, 2026
5.0

Tyler Griffen handled my historical fiction manuscript with real care. He clearly understood what I was going for thematically. His editorial notes were detailed and thoughtful, never generic. There’s a chapter near the end of my book that exists because Tyler suggested it and it became one of my favourite parts.

View on Bark
Bark

Temi Afolabi

May 12, 2026
5.0

Really professional and thorough experience with UK Publishing House throughout. The editorial notes were excellent and the design team delivered a cover that I loved from the first draft. Everything moved on schedule and the whole team kept me informed the entire way through.

View on Bark
Bark

Oliver Garland

May 7, 2026
5.0

Maaz Rayyan signed my collection of short stories, which surprised both of us a little because short fiction is a tough sell. But he went for it with real conviction and the marketing reflected that confidence. The book reached places I never expected.

View on Bark
Bark

Adaeze Nwosu

May 4, 2026
5.0

UK Publishing House came recommended to me by my writing group and I can see why they’re so well regarded. Tyler Griffen was knowledgeable, committed and genuinely invested in the success of my book. He pushed back on the title I’d chosen and he was absolutely right to do so.

View on Bark
Cover design studio

How Much Does Book Marketing Cost in the UK?

Book marketing costs vary depending on which services your book needs, how long the campaign runs, and what the budget for paid advertising looks like. A launch planning and Amazon optimisation package is a different investment to a full campaign covering PR, social media, email, and paid advertising across multiple platforms. There’s no single answer that fits every project.

What we don’t do is recommend services your book doesn’t need or build campaigns around a budget that won’t produce results. After an initial conversation about your book, your goals, and where you are in the publishing process, we’ll give you a clear picture of what a realistic marketing strategy looks like and what it’ll cost.

If you’re not sure where to start or what your book actually needs, that’s exactly what the consultation is for.

Get Your Free Consultation

Your Book Deserves to Be Found.
Professional Marketing. 100% Satisfaction Guaranteed.

Take The First Step
Services We Offer

Other Services Designed to Support Your Journey

We provide a complete range of publishing services to help you move from manuscript to finished book. Each service is delivered in clear stages, giving you structure, support, and professional guidance throughout the publishing process.

Book Editing Services

Professional editing at every level, developmental editing for manuscripts that need structural work, copy editing for grammar and flow, line editing for voice and style, and proofreading as the final quality check. Our editors have worked across all major genres and know what a publication-ready manuscript actually looks like.

Explore Service

Book Cover Design

Custom covers that grab attention and drive sales. We design eBook covers, print wraparound covers, children’s book illustrations, and series branding, all built from scratch for your specific book. Multiple concepts, unlimited revisions, and final files optimised for every platform you’ll sell on.

Explore Service

Book Formatting

Clean, professional formatting for eBooks and print editions. Clickable tables of contents, proper chapter breaks, platform-specific files that display perfectly on every device. No technical headaches. No compatibility issues. Just a book that looks exactly as it should.

Explore Service

Ghostwriting Services

Got a story worth telling but need help getting it onto the page? Our ghostwriters work across fiction, non-fiction, memoirs, business books, and children’s stories. You keep full ownership and complete confidentiality, and you end up with a manuscript you’re genuinely proud to publish.

Explore Service

Book Marketing

Publishing a book is one thing. Getting people to read it is another. Our marketing team handles Amazon optimisation, social media campaigns, book launches, paid advertising, review generation, and author platform building, all focused on real, measurable results for your book.

Explore Service

Book Publishing

Full publishing services from ISBN registration through to global distribution. Your book live across Amazon, Apple Books, Google Play, and 150+ retailers worldwide, while you keep 100% of your rights and every penny of your royalties.

Explore Service
Frequently Asked

Frequently Asked Questions.

Honest answers to the questions every author asks before signing on. If yours isn't here, the 30-minute consultation will cover it.

Book Your Consultation
01 How much does book marketing cost? +
It depends on what your book needs and what you’re trying to achieve. A focused Amazon optimisation and launch planning package sits at a different price point to a full campaign covering PR, social media management, email marketing, and paid advertising. Costs also vary based on how long the campaign runs and what the advertising budget looks like. We don’t apply a standard rate to every project because no two books or budgets are the same. Get in touch and we’ll give you an honest breakdown based on your specific book and goals.
02 What is the best site to sell books in the UK? +
Amazon is the dominant platform for book sales in the UK, and for most authors it’s where the majority of sales will come from. That said, limiting your book to one retailer isn’t the right approach for every title. IngramSpark gives you access to a much wider network of bookshops and libraries. Barnes & Noble, Google Play Books, and other platforms reach readers who don’t buy through Amazon. The right combination depends on your genre, format, and who your readers are, something we work through as part of our publishing and marketing process.
03 How do I get rid of a large amount of books? +
If you’re looking to clear a large collection, there are several routes worth considering. Charity shops, particularly Oxfam Books, will take donations and sell them on. Local libraries sometimes accept donations, though they’re selective. Second-hand bookshops will often buy collections outright, though they’ll be selective about what they take. Online platforms like eBay, Vinted, and AbeBooks let you sell individually at better prices, though it takes more time. If speed matters more than return, a house clearance service or a bulk book buyer will take the lot, though usually at a low rate per book.
04 Is it worth trying to sell old books? +
It depends entirely on what you have. First editions, signed copies, out-of-print titles, and books in genuinely good condition can sell for decent money through the right channels, AbeBooks, eBay, or specialist dealers. Common paperbacks in average condition rarely fetch more than a pound or two each, and the time spent listing and posting them often outweighs the return. The honest answer is to check what similar copies are actually selling for online before deciding whether it’s worth the effort. If you have a collection and aren’t sure what’s in it, a second-hand bookshop or a specialist dealer can give you a rough sense of what’s worth keeping aside.
05 When might it not be worth the effort? +
If the books are heavily worn, water damaged, or have significant markings throughout, they’re unlikely to sell for anything meaningful online or in a shop. Mass market paperbacks, the kind printed in huge quantities, rarely have resale value unless they’re in perfect condition or particularly old. If you’ve already checked and the going rate is under 50p per book, the time spent packaging and posting individually will likely cost you more than you make. In that case, donating or recycling is the more practical route.
06 Where can I give my old books and get money? +
The most straightforward options are second-hand bookshops, which sometimes buy collections outright, and online platforms like eBay, AbeBooks, or Vinted where you can sell directly to buyers. Music Magpie and World of Books both offer instant quotes for books by ISBN, you scan the barcode, they give you a price, and you post the lot in one go. It won’t make you rich, but it’s quick. Charity shops won’t pay you, but if the books are going anyway, it’s at least a useful outcome. For anything potentially valuable, older books, first editions, or complete sets, it’s worth getting a proper appraisal before selling.

Join the community of 2,500+ authors & become the best-seller

Call +44 020 8135 2515 or fill out our online brief form for representatives to contact you.